This September, help us fight loneliness and step up for older people across Wales.

Join The Big Step fundraising challenge and walk 50 miles during the month of September or set your own challenge to help us reach even more lonely or isolated older people.

With your support, we can continue to provide vital services like our telephone friendship service and Age Cymru Advice, which are lifelines for so many across Wales.

Why it matters

Right now, 220,000 older people in Wales say they feel lonely. Rising living costs mean many are cutting back on life’s simplest pleasures—like meeting a friend for a cuppa. For those with disabilities or poor health, the challenge is even greater.

And while help is available, too many are missing out. £175 million in pension credit goes unclaimed each year in Wales—support that could ease financial stress and unlock additional benefits. But stigma and confusion hold many back.

Your fundraising helps us tackle this head-on—offering advice, connection, and a friendly voice when it’s needed most.

What we do to help

Last year we made 12,000 calls to lonely older people through our friendship service, and Age Cymru Advice resolved over 41,000 issues for older people, their families, and carers across Wales.

With every step and pound you raise for us, you can help us reach more people who desperately need our help.

How to take part in The Big Step