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The Big Step

Big Step logo

This Autumn, help us step up for older people across Wales.

Join The Big Step challenge and walk, run or cycle 185 miles across September and October, helping us to keep supporting older people when they need us most.

With your support, we can continue to provide vital services like our telephone friendship service and Age Cymru Advice, which are lifelines for so many across Wales.

Why it matters

Right now, more than half of older people in Wales (52%) say they are struggling with the rising cost of living, cutting back on the essentials like food and energy, as well as life’s simplest pleasures - like meeting a friend for a cuppa. For those with disabilities or poor health, the challenge is even greater.

And while help is available, too many are missing out. Across Wales, millions of pounds in benefits, such as Pension Credit, go unclaimed each year - support that could ease financial stress and unlock further help. But stigma, confusion and access hold many back.

Your fundraising helps us tackle this head-on - offering advice, connection, and a friendly voice when it’s needed most.

What we do to help

Last year our Age Cymru Advice service resolved over 41,000 issues for older people, their families, and carers across Wales, and we made 12,000 calls to lonely older people through our friendship service. We also work to champion the rights and causes of older people across the country. Our Agenda for Government sets out the key issues we call on Government to focus on.

With every step and pound you raise for us, you can help us reach more people who desperately need our help.

How to take part in The Big Step

Sign-up

Sign-up here to join the challenge! Or call 029 2043 1531

Donate £20 to enter

All entrants will receive a t-shirt at the start of the challenge and a medal at the end! All proceeds go to helping us support older people across Wales.

 

Last updated: Aug 20 2026

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